admin wrote this on 14 Sep 2012
REDUCED ADMINISTRATIVE COSTS: With single sign-on, users only need to memorize a single password to access both network resources or external applications and CRM. When accessing CRM from inside the corporate network, users are logged in seamlessly, without being prompted to enter a username or password. When accessing CRM from outside the corporate network, the usersâ€™ corporate network login works to log them in. With fewer passwords to manage, system administrators receive fewer requests to reset forgotten passwords.
LEVERAGE EXISTING INVESTMENT: Many companies use a central LDAP database to manage user identities. By delegating CRM authentication to this system, when a user is removed from the LDAP system, they can no longer access CRM. Consequently, users who leave the company automatically lose access to company data after their departure.
TIME SAVINGS: On average, a user takes five to 20 seconds to log in to an online application; longer if they mistype their username or password and are prompted to reenter them. With single sign-on in place, the need to manually log in to CRM is avoided. These saved seconds add up to increased productivity.
INCREASED USER ADOPTION: Due to the convenience of not having to log in, users are more likely to use CRM on a regular basis. For example, users can send email messages that contain links to information in CRM.com such as records and reports. When the recipients of the email message click the links, the corresponding CRM.com page opens automatically.
INCREASED SECURITY: Any password policies that you have established for your corporate network will also be in effect for CRM. In addition, sending an authentication credential that is only valid for a single use can increase security for users who have access to sensitive data.
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